DCSIMG
Holland America Line
Holland America Line Revamps Bar Ambiance On Five Ships

Print this news release



Seattle, WA, June 1, 2009 - Centrally located bars and lounges aboard five Holland America Line ships are being upgraded and reconfigured to bring a new concept to the shipboard bar scene. The highlight is a large, new space located in the heart of the ship, called Mix, that incorporates three specialty theme bars - Martinis, Champagne, and Spirits & Ales. These enhancements are part of the new Signature of Excellence upgrades to ms Statendam, ms Maasdam, ms Ryndam, ms Veendam and ms Rotterdam.

"A focus of this latest Signature of Excellence series of enhancements is our entertainment venues, where we've created the ultimate place to both socialize and be entertained," said Richard D. Meadows, CTC, executive vice president, marketing, sales and guest programs. "Our guests are looking for an upscale, trendy spot where they can gather together and be part of this exciting new ambiance."

Mix and Mingle at Mix
An exciting new entertainment space called Mix is set to become the destination lounge where guests can meet and mingle throughout the day and night. Mix is an open and inviting space anchored by a pianist providing entertainment for three distinctly themed areas.

The bubbly will flow at Champagne, which offers a variety of 20 different champagnes and sparkling wines from around the world. The centerpiece of this bar is a cool, ice-filled counter top chilling champagne bottles that invites guests to indulge by the glass or by the bottle served in traditional silver buckets. This venue will offer events such as late champagne breakfast, pre-lunch Mimosa and Bellini hour, champagne tea time and pre-dinner champagne hour with caviar canapés. Champagne will be the ship's premier celebration venue.

Martinis serves up 19 Grey Goose martinis elegantly offered in individual shakers as well as a full range of cocktails. Guests can also enjoy a martini flight made up of several mini martini concoctions. The martini flight includes Holland America Line's signature martini, the Yellow Tulip, a mixture of Grey Goose vodka, lychee juice, pineapple juice, guava juice, coconut cream and fresh lime juice. Other martinis included in the flight are the Peartini, Cosmopolitan, Sunshine Martini, Rum Sundae and High Tide Martini. A house specialty will be a signature Martini for Two with aged Cognac served with a dish of caviar and traditional garnishes.

Spirits & Ales will feature an international selection of beers and premium whiskeys and brandies sure to entice even the most selective connoisseur. Here guests can drop by to enjoy a wide selection of beers on tap while watching sporting events or relax after some shopping in the nearby boutiques.

Dance the Night Away at Ocean Bar
The Ocean Bar will be enhanced to refresh its look. Guests wanting to learn new moves or brush up on their ballroom dancing skills can sign up for lessons given by the Line's experienced staff. Providing tunes from the Great American Songbook, The Neptunes - Holland America Line's resident three-piece music combo - will keep things lively as guests dance the night away and enjoy a cocktail in the luxuriously appointed lounge.

This next phase in the Signature of Excellence commitment brings the latest innovations at sea to Holland America Line's Statendam, Maasdam, Ryndam, Veendam and Rotterdam. Upgrades being with new fixtures and soft goods in staterooms and bathrooms. A new category of stateroom, the Lanai stateroom with direct access to Lower Promenade deck, will be added along with several new staterooms on the aft portion of each ship. Highlights are the resort pool feature called The Retreat, the Showroom at Sea and the new Mix, three specialty lounges midship. Completing projects will be the addition of Canaletto, Holland America Line’s popular and complimentary casual Italian restaurant, introduced with ms Eurodam in summer 2008. Except for Veendam, completed at end of April 2009, and Rotterdam, to be completed in December 2009, enhancements will be completed in two phases. Overall, Holland America Line has committed $525 million to its Signature of Excellence program that redefines premium cruising.

For a cruise brochure or for more information, consult a professional travel agent, call 1-877-SAIL-HAL (877-724-5425) or visit www.hollandamerica.com.

Editor's note: Images available at http://www.cleanpix.com/cleanpix/portal/W10zg:MGy:2qk.

- www.hollandamerica.com -



Find Holland America Line on Twitter, Facebook and the Holland America Blog. Access all social media outlets via the Online Communities quick link on the home page at www.hollandamerica.com.

About Holland America Line [a division of Carnival Corporation and plc (NYSE: CCL and CUK)]
Holland America Line's fleet of 14 ships offers nearly 500 cruises to 320 ports in more than 100 countries, territories or dependencies. Two- to 108-day itineraries visit all seven continents, and highlights include Antarctica, South America, Australia/New Zealand and Asia voyages; a Grand World Voyage; and popular sailings to ports in the Caribbean, Alaska, Mexico, Canada/New England, Europe and Panama Canal. A 15th ship, ms Nieuw Amsterdam, is scheduled to join the fleet in 2010.

Fleetwide, the company features Signature of Excellence enhancements, a commitment totaling more than $525 million, that showcase the Culinary Arts Center presented by Food & Wine magazine - a state-of-the-art onboard show kitchen where more than 60 celebrated guest chefs and culinary experts provide cooking demonstrations and classes - Explorations Café powered by The New York Times, teens-only activity areas and all new stateroom amenities highlighted by flat-panel TVs and plush Euro-top Mariner's Dream Beds.

Worlds Leading Cruise Lines
The highest-rated premium cruise line in the world, Holland America Line is a member of the exclusive World's Leading Cruise Lines alliance, which also includes Carnival Cruise Lines, Princess Cruises, Cunard Line, Seabourn Cruise Line and Costa Cruises. Sharing a passion to please each guest and a commitment to quality and value, these lines appeal to a wide range of lifestyles and budgets. The World's Leading Cruise Lines offer exciting and enriching cruise vacations to the world's most desirable destinations.